Hyaluronic acid has become one of the most popular trends in the skincare and makeup world. But not only that – it has been scientifically proved, that hyaluronic acid is actually one of the best skincare ingredients.


Therefore, we have listed 10 benefits of the well-loved, moisturizing ingredient, and everything you need to know about it.


Hyaluronic acid is a powerful moisturiser that attracts water

Hyaluronic acid is a Powerful moisturiser

Hyaluronic acid molecules attract and retain water more than 1,000 times their own weight, and it is one of the most powerful moisturisers out there. Hyaluronic acid is also called the “molecular sponge” due to its high water-loving properties and is a skin-identical, non-irritating and non-sensitizing cosmetic ingredient that is suitable for all skin types. Deeply moisturize your skin with our clinically tested SOS Hydra Recharge Cream and SOS Hydra Repair Intensive Serum, formulated with hyaluronic acid.


Hyaluronic acid is found naturally in our skin


Hyaluronic acid is a glycosaminoglycan (GAG), which means that it’s a naturally occurring substance in the skin that helps keeping it plump, soft, supple and young-looking. Hyaluronic acid is naturally found in the deep skin layers and is a crucial component for the skin’s hydration, tissue regeneration and wound healing.


In our skin, hyaluronic acid decreases with age


Skin aging is associated with the moisture loss within the skin. With age, our skin’s ability to produce hyaluronic acid decreases, which can lead to increased skin dryness, fine lines, wrinkles, and sagging. Sun can also reduce the amount of hyaluronic acid produced by the skin cells and speed up its degradation. Many of MÁDARA high-performance skincare products are formulated with hyaluronic acid, such as Hyaluronic Anti-Pollution CC Cream SPF15, which corrects the skin tone and protects from the sun rays, TIME MIRACLE Hydra Firm Hyaluron Concentrate Jelly, that helps to counteract skin dryness and ageing, as well as ANTI Hyaluron Clean Hands Gel, an alcohol-based hand cleanser for non-drying hygiene on-the-go.

MADARA, hyaluronic acid


Hyaluronic acid in creams is proven to work

Hyaluronic acid in creams is proven to work

Hyaluronic acid is a well-tested cosmetic ingredient that works to maintain the skin’s natural hydration and plumpness through synergistic activities:

• forms nonocclusive film that regulates water perspiration,
• retains water on the skin surface and keeps it in the skin,
• protects the skin from external aggressions,
• stimulates regeneration of the skin.

For intensely rejuvenating benefits, try MÁDARA TIME MIRACLE anti-ageing range, formulated with hyaluronic acid.


Different types of hyaluronic acid are used in cosmetics


The properties of hyaluronic acid depend on its molecular size. The two most commonly used hyaluronic acid types are: low molecular size (small) hyaluronic acid, that penetrates deeper into the skin, and high molecular weight (big) hyaluronic acid, which remains on the surface of the skin, forming a hydrating and protective layer. Our Deep Moisture Gel and Micellar Water are formulated with high molecular weight hyaluronic acid to keep your skin moisturized and protected.


Stimulates collagen


Low molecular weight hyaluronic acid penetrates in the deeper skin layers to improve its biomechanical properties. An in-vitro study shows that hyaluronic acid stimulates collagen type 1 synthesis in the skin by 21%, as a result, it helps to increase skin’s firmness. We suggest trying out Hyaluronic Collagen Booster Ampoules that work deeply into the skin to boost collagen.



Reduces wrinkle depth


In clinical study creams containing low molecular weight hyaluronic acid showed a significant reduction of wrinkle depth, which is one of the skin-penetration abilities of low-molecular-weight hyaluronic acid. Products formulated with low molecular weight hyaluronic acid such as TIME MIRACLE Wrinkle Resist Eye Cream, TIME MIRACLE Cellular Serum and RE:GENE Optic Lift Eye Serum will help to soften wrinkles.


Reduces skin roughness

Hyaluronic acid in creams is proven to work

It has been scientifically proved, that hyaluronic acid reduces skin roughness. Results of a clinical study and a placebo-controlled study show that hyaluronic acid left the volunteers’ skin moisturized and that the skins’ roughness was reduced by 66% compared to placebo. To improve the skin’s overall condition and texture, try out our INFINITY Drops Immuno-Serum and INFINTY Mist Probiotic Essence, both formulated with hyaluronic acid.


Protects from irritation


High molecular weight hyaluronic acid creates a non-occlusive moisture film that prevents moisture evaporation from the skin and helps to retain water on the skin surface. The hydro-film also protects from external aggressors entering the skin, thus helping to protect the skin from irritation. Protect your skin with our iconic Deep Moisture Regenerating Night Cream, SOS Instant Moisture+Radiance Hydra Mask and SOS Eye Revive Cream & Mask.


Hyaluronic acid is completely natural and vegan


Usually, hyaluronic acid that is used in a wide range of skincare products, is produced using biotechnologies – it is obtained through a biotechnological process, using lactic bacteria, wheat, and glucose.


Hyaluronic acid is amongst many hundreds of clean and effective skincare ingredients we use in our organic, scientifically proven formulas. Enjoy the benefits of hyaluronic acid with these 5 skincare bestsellers.